The tool also has a separate data visualization platform called Vizia. Moreover, to make social monitoring even easier, Brandwatch’s social media monitoring tool added AI, which recognizes trending topics relevant to your industry without you looking through endless amounts of data. It’s one of the most multifaceted and robust listening tools in terms of social data analytics, which leads to it being one of the most expensive ones.īesides typical social listening features across social media posts and mentions, Brandwatch offers image recognition, demographic data about your audience, trending topics in your niche, API access, and dashboards that can be exported into customizable PowerPoint presentations.
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Pricing: Starts at $1,000 per month for 10,000 mentionsīrandwatch is a tool designed with high-level professional marketing departments in mind and aims to aid big corporations in monitoring social accounts and boosting their existing marketing efforts. Platforms monitored: Twitter, Facebook, YouTube, Instagram, Reddit, forums, blogsįeatures: Competitor Analysis, Report Customizability, Exporting, and Scalability, Follower Analysis, Social Measurement, Influencer Identification, Trend Analysis, Keyword Tracking and Sentiment Analysis
In doing so, Brand24 provides instant access to brand mentions across social, news, blogs, videos, forums, podcasts, reviews, and more.īrand24 supports rich functionality, such as automated sentiment analysis, instant alerts, automated reporting, and rich hashtag tracking functionality.īrand24 has a very attractive price point for its functionality and should certainly be considered when choosing a social listening tool for your marketing strategy. The theme of their product is to make it easy for you to access enterprise-grade data in an easy-to-understand user interface, even if you are a beginner to using social listening tools. Pricing: Individual: $49/mo, Team: $99/moīrand24 lets you monitor what people are saying about you across the Internet, engage with clients and influencers, and get more customer insights than ever before -everything you need to stay ahead of the game in your social media strategy! Social accounts monitored: Facebook, Twitter, Instagram, YouTube, Reddit, TikTok, Twitch, Web, Review Sites, Blogs, Newsletters, and Podcastsįeatures: Mentions Feed, Discussion Volume Chart, Mention Analytics, Influence Score, Sentiment Analysis, Data Exporting, Hashtag Analytics
It finds people who might be interested in your brand by looking for social posts which ask for recommendations or alternatives to your competitors–a particularly useful way to access new potential customers on social platforms. Awario also has a unique social selling module called Awario Leads. Moreover, it offers a sophisticated search mode based on a Boolean data type, which allows you to design intricate queries to satisfy your specific monitoring needs across social conversations. Historical data will help you identify trends in your industry.īesides reputation management, you can use Awario’s social media listening tool to provide immediate customer support, find linkless mentions, monitor backlinks, and so on. $399/moĪwario allows you to monitor mentions of your own brand, as well as your competitors, industry buzzwords, specific campaigns, events, products, etc.
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